On This Episode:
When searching for a real estate agent, the strategy of pushing social media marketing has become a prominent topic of discussion. Some really utilize digital marketing and others don’t spend as much time or money on it.
We had a listener ask us this question because they are trying to decide whether to work with a friend who doesn’t use social media much. This led us into a great discussion why we use Facebook and Instagram quite a bit when trying to sell a client’s home and what value we’ve found out of the social media platforms.
This episode also features a question about companies that offer to buy your home without you having to list it. Is this still an option?
And don’t forget, you can text LISTING to 77222 to find out the potential value of your home.
Listen to the full episode or click on the timestamps below to hear a specific segment.
[0:37] – The Benson team is growing.
[3:08] – Mailbag Question #1: I wanted to sell my house fast and easy like I heard about in commercials, where I don’t have to list my house and they’ll just buy it straight from me. None of these businesses are returning my calls. Is this still possible?
[6:40] – Mailbag Question #2: My good friend is a realtor but she’s not big into social media. I’ve heard you talk about the importance of advertising a home on social media. Would I be missing out if we used my friend as an agent?
Colleen Quotes:
“We get calls all day long from our Facebook ads and we do them at a very high level.”
– Keeping It Real Estate Podcast
Ep 70: Best Pieces of Real Estate Advice
We all turn to friends and family for advice when it comes to buying and selling a home. It’s one of the biggest life events we’ll experience so it’s important to get it right. Today we’ll find out what advice real estate veteran Colleen has given and received through the years that she would pass along to you.
Ep 69: How Sellers Should Prepare for Home Inspections
A home inspection can create a lot of anxiety and worry for the seller but there are steps you can take to make the process go much smoother. Today we’ll share some of the things we tell our clients to do before the inspection takes place.
Ep 68: The Importance of Social Media When Selling a Home
Today we open up the mailbag for a couple of listener questions, which got us into a great discussion on the value of social media when it comes to marketing your home. Find out where Colleen stands on this strategy.
Ep 67: Top Recent Real Estate Searches + Other Headlines
Specific real estate search terms have skyrocketed during the pandemic. Can you guess what they are? Find out on this episode along with the latest on foreclosure forecasts and the future of real estate photography.
Ep 66: Emerging Behaviors During Pandemic
How is the pandemic changing the way buyers and sellers are behaving? A recent study found seven different trends emerging due to COVID-19 and they could impact real estate over the long-term. Let’s find out whether Colleen agrees with each of these behaviors and how they’ll impact Oregon.